Michael Baviera, Switzerland

AGI member since 1998

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1963–68: studies at the Kunstgewerbeschule Zürich.
1965: freelance work with Josef Müller-Brockmann.
1967: founds the publishing house Um die Ecke, together with his eldest brother Silvio R. Baviera.
1968: starts Atelier for Corporate Design in Zürich.
1975: co-founder of Wohnfl ex Inneneinrichtung, president of the Arbeitsgemeinschaft Schweizer Graphiker, judge in various national and international competitions, employee of the magazine idee...à jour.
1978: author and publisher of a monograph on Hannes Gruber.
1979–81: awarded art scholarships by the Swiss canton of Zürich.
1981: co-founder of the Atelier BBV in Zürich, Lyons, Milan.
1987: appointed professor by the Institut für Kommunikationsdesign at the Fachhochschule Konstanz, Germany.
1988: author and publisher of the Monatsbuch Gruber/Baviera.
1989: publishes the book Hannes Sils-Chiavenna- Sicilia Gruber.
1990: new atelier in Barbaresco completed.

Michael Baviera is well remembered for his posters and logotypes, but his creative activities extended far beyond. His work as an educator, author, editor and exhibition organiser, are evidence that he was a truly interdisciplinary designer. Baviera’s graphic works broadly follow a minimalist Swiss tradition, but he applied a conceptual rigour to the construction of his designs which distinguished him from many of his contemporaries. Particularly experimental examples include his poster for the ‘Zurich Kunstszene’ Exhibition of 1977 with a rectangular hole through which previously fly posted advertisements would remain visible, or his memorable logo for Dupont in which the letters seem to fold across the edge of an unseen surface extending from the page.

Having studied at the Kunstgewerbeschule Zürich, Baviera spent his early career working variously as assistant to the painter Hannes Gruber, freelancing with Joseph Müller-Brockman and, in 1967, along with his brother Silvio, founding the publishing house Um die Ecke. At the age of 22 Baviera founded his Atelier for Corporate Design in Zürich; he continued to work for this studio throughout his career, alongside his position at BBV, which he co-founded in 1981. From X to X, BBV opened offices in Zurich, Lyons and Milan.

Beyond his design practice, from 1987 Baviera was Professor of Communication Design at the Hochschule Konstanz (Konstanz University of Applied Sciences). In 1975 he was made president of the Arbeitsgemeinschaft Schweizer Grafiker.

Design work by Michael Baviera


    Michael Baviera, Switzerland (1998)

    Michael Baviera is well remembered for his posters and logotypes, but his creative activities extended far beyond. His work as an educator, author, editor and exhibition organiser, are evidence that...

    Read full biography
    Michael Baviera, Switzerland (1998)

      1963–68: studies at the Kunstgewerbeschule Zürich.
      1965: freelance work with Josef Müller-Brockmann.
      1967: founds the publishing house Um die Ecke, together with his eldest brother Silvio R. Baviera.
      1968: starts Atelier for Corporate Design in Zürich.
      1975: co-founder of Wohnfl ex Inneneinrichtung, president of the Arbeitsgemeinschaft Schweizer Graphiker, judge in various national and international competitions, employee of the magazine idee...à jour.
      1978: author and publisher of a monograph on Hannes Gruber.
      1979–81: awarded art scholarships by the Swiss canton of Zürich.
      1981: co-founder of the Atelier BBV in Zürich, Lyons, Milan.
      1987: appointed professor by the Institut für Kommunikationsdesign at the Fachhochschule Konstanz, Germany.
      1988: author and publisher of the Monatsbuch Gruber/Baviera.
      1989: publishes the book Hannes Sils-Chiavenna- Sicilia Gruber.
      1990: new atelier in Barbaresco completed.

      Michael Baviera is well remembered for his posters and logotypes, but his creative activities extended far beyond. His work as an educator, author, editor and exhibition organiser, are evidence that he was a truly interdisciplinary designer. Baviera’s graphic works broadly follow a minimalist Swiss tradition, but he applied a conceptual rigour to the construction of his designs which distinguished him from many of his contemporaries. Particularly experimental examples include his poster for the ‘Zurich Kunstszene’ Exhibition of 1977 with a rectangular hole through which previously fly posted advertisements would remain visible, or his memorable logo for Dupont in which the letters seem to fold across the edge of an unseen surface extending from the page.

      Having studied at the Kunstgewerbeschule Zürich, Baviera spent his early career working variously as assistant to the painter Hannes Gruber, freelancing with Joseph Müller-Brockman and, in 1967, along with his brother Silvio, founding the publishing house Um die Ecke. At the age of 22 Baviera founded his Atelier for Corporate Design in Zürich; he continued to work for this studio throughout his career, alongside his position at BBV, which he co-founded in 1981. From X to X, BBV opened offices in Zurich, Lyons and Milan.

      Beyond his design practice, from 1987 Baviera was Professor of Communication Design at the Hochschule Konstanz (Konstanz University of Applied Sciences). In 1975 he was made president of the Arbeitsgemeinschaft Schweizer Grafiker.

      Agencies

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      • M+M Baviera