Marou Chocolate

Chi-An Benjamin De Leo

Marou sourced cacao, from seven small family farms located in southern Vietnam, to make chocolate. Bright colors derived from the fresh cacao pods at the farms identify various products in a range. Re-worked traditional lattice patterns received hand-drawn cacao pods and auspicious clouds. Typography carries inspiration from early modern French signage found in Vietnam, noting the origin of cacao in Vietnam. The packaging is hand-printed in gold ink.

Images of Marou Chocolate

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  3. Image 3 — ddf73147338531.58774a7aeba92 (Marou Chocolate)

    Chi-An Benjamin De Leo, Vietnam (2019)

    Chi-An is a founding partner and CEO of Rice based in Vietnam. Chi-An is a true multicultural individual, with an Italian father and French-Vietnamese mother, Chi-An speaks 4 languages and...

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    • Marou Chocolate, 2011

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    Marou sourced cacao, from seven small family farms located in southern Vietnam, to make chocolate. Bright colors derived from the fresh cacao pods at the farms identify various products in a range. Re-worked traditional lattice patterns received hand-drawn cacao pods and auspicious clouds. Typography carries inspiration from early modern French signage found in Vietnam, noting the origin of cacao in Vietnam. The packaging is hand-printed in gold ink.

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    • Marou Chocolate
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    • Print
    • Product
    • Typography
    Chi-An Benjamin De Leo, Vietnam (2019)

    Chi-An is a founding partner and CEO of Rice based in Vietnam. Chi-An is a true multicultural individual, with an Italian father and French-Vietnamese mother, Chi-An speaks 4 languages and has lived in 5 countries including a major stint of 10 years in the UK. Chi-An worked at Lowe Vietnam and helped them create a branding division. After a few years in Advertising, Chi-An moved into Branding & Design and co-founded Rice in 2011.

    Having won multiple international awards with Rice, such as Red Dot, Pentawards, A’Design, Graphis, The Dieline, and Type Directors Club to name a few, Chi-An has been invited to judge several international design awards such as The Dieline Awards, Core 77 Awards and one of the worlds most renowned creative awards in London—D&AD where he sat as part of the Branding Jury looking at some of the best work the world had to offer.

    Agencies

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    Awards

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    • 2021

    Red Dot
    • 2015

    Red Dot
    • 2020

    Type Champions
    • 2016

    Pentawards
    • 2015

    Pentawards
    • 2014

    Pentawards
    • 2012

    Pentawards
    • 2016

    TDC
    • 2014

    IDA

    Other Professional Activities

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    • Jury - D&AD New Blood

      – 2021
    • Jury - The Dieline

      – 2018
    • Jury - Core 77

      – 2018
    • Jury - D&AD

      – 2015