Water and salt flowing freely

Cordula Alessandri

Viennese artists Prinzgau/Podgorschek were invited to Hall to create an exhibition on the theme of water and salt, and commissioned Alessandri to create the exhibition catalogue. We tried to add another dimension to the sensory experience. The book was printed on Bible paper, to reflect the transparency of water. Meters of pipes ran across the pages. And just as water flowed over school benches in the exhibition, insights from the text fell in drops down the page.

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    Cordula Alessandri, Austria (2003)

    One of Austria’s most talented and awarded designers and educators, Cordula Alessandri is well known for her distinctive work. Cordula attended the University of Applied Arts in Vienna, where she...

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    Viennese artists Prinzgau/Podgorschek were invited to Hall to create an exhibition on the theme of water and salt, and commissioned Alessandri to create the exhibition catalogue. We tried to add another dimension to the sensory experience. The book was printed on Bible paper, to reflect the transparency of water. Meters of pipes ran across the pages. And just as water flowed over school benches in the exhibition, insights from the text fell in drops down the page.

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    • Prinzgau/Podgorschek

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    • Illustration
    • Layout
    • Magazine
    • Print
    • Typography
    Cordula Alessandri, Austria (2003)

    One of Austria’s most talented and awarded designers and educators, Cordula Alessandri is well known for her distinctive work.

    Cordula attended the University of Applied Arts in Vienna, where she majored in graphic design, with Professor Herbert Schwarz, winning the award for top student. After university she went on to complete a further three years of study with typography mentor Professor Joey Badian. Cordula was the first woman in Austria to be appointed an Art Director at DDB Needham Worldwide, Vienna, at the age of 24.

    In 1987, Cordula founded her own studio, which has since enjoyed enduring success and won numerous awards, including the Austria National Award for Book Design, the European Design Award, ADC (Austria, New York, Europe), TDC Tokyo awards, Red Dot Awards and many more.

    Cordula has taught Communication Design at the University of Arts in Saarbrücken, Germany, and is regularly invited to serve on design competition juries and give lectures and presentations.

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