Visual identity

Sara De Bondt

The logo of WIELS – one of the leading institutions for contemporary art in Europe – is inspired by the building, a restored former brewery from the 1930s. We also designed the typeface, identity scheme and wayfinding. We have been rolling out this graphic identity since it opened in 2007. (Typeface developed with Jo De Baerdemaeker)

Images of Visual identity

  1. Image 1 — BEL Sara De Bondt 1 (Visual identity)
  2. Image 2 — BEL Sara De Bondt 2 (Visual identity)
  3. Image 3 — BEL Sara De Bondt 3 (Visual identity)
  4. Image 4 — BEL Sara De Bondt 4 (Visual identity)
  5. Image 5 — BEL Sara De Bondt 5 (Visual identity)

    Sara De Bondt, Belgium (2017)

    Sara De Bondt is a graphic designer who publishes, researches, and teaches. Her work is typographical and content-driven. Since 2008 she has co-directed the non-profit art and design press Occasional...

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    • Visual identity, 2007

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    The logo of WIELS – one of the leading institutions for contemporary art in Europe – is inspired by the building, a restored former brewery from the 1930s. We also designed the typeface, identity scheme and wayfinding. We have been rolling out this graphic identity since it opened in 2007. (Typeface developed with Jo De Baerdemaeker)

    • Client:

    • WIELS, Contemporary Art Centre, Brussels
    • Sector:

    • Countries:

    • Disciplines:

    • Details:

    • Advertising
    • Information design
    • Lettering
    • Logo
    • Poster
    • Print
    • Typography
    Sara De Bondt, Belgium (2017)

    Sara De Bondt is a graphic designer who publishes, researches, and teaches. Her work is typographical and content-driven. Since 2008 she has co-directed the non-profit art and design press Occasional Papers. She has curated several exhibitions, most recently 'Off the Grid' at Design Museum Gent (2019).

    Sara lectures at design conferences internationally and has taught at several art schools, including Central Saint Martins and Royal College of Art, both in London. Sara is completing her doctoral studies at KASK School of Arts, Ghent, where she lives.

    Selected recent clients:
    Book Works, London
    Bozar, Brussels
    Camden Art Centre, London
    Flanders Architecture Institute, Antwerp
    MUCEM, Marseille
    Matt’s Gallery, London
    Montpellier Contemporain
    Wellcome Collection, London