George Him, UK (1952)
After studying religious history (in Moscow, Berlin and Bonn), George Him went to the Staatliche Akademie für Graphische Künsten und Buchwerbe in Leipzig for four years. He worked freelance for...Read full biography
Advertisement for Schweppes. This successful and highly witty campaign ran for some 15 years during the 1950s and 1960s.
After studying religious history (Moscow, Berlin and Bonn), Him went for four years to the Staatliche Akademie für Graphische Künsten und Buchwerbe in Leipzig. Worked freelance for a while in Germany and started a unique, complementary partnership with Jan Lewitt. They left Poland in 1937 for London. When their work was shown by Lund-Humphries, many advertising commissions followed. During WW2 Lewitt and Him designed posters for ROSPA, the GPO and the London-based Polish Ministry of Information. After the war they designed murals for the Festival of Britain (1951) and the Guinness Festival Clock. Their work was exhibited in Jerusalem, Tel-Aviv, New York and Philadelphia. In 1954 their partnership was dissolved. George made unique work for Schweppes drinks and co-operated in 1963 with Dutch designer Otto Treumann on the corporate identity of El-Al, designing a logo in both Hebrew and Roman lettering. He was a fellow of RSA and elected a Royal Designer for Industry.