National Parks of Japan

Yoshiaki Irobe

The logo depicts the sun rising over the horizon. The gradational vivid colors represent mist-shrouded scenery typical of Japan. The use of geometric figures to abstract the sunrise effectively conveys the essential quality of national parks as “a space that encompasses rich diversity.”

Images of National Parks of Japan

  1. Image 1 — 1 logo h 30fps prores4444 (National Parks of Japan)
  2. Image 2 — 2 2 logs rgb (National Parks of Japan)
  3. Image 3 — 3 font (National Parks of Japan)
  4. Image 4 — 4 NPJ B1 poster web 06 hero (National Parks of Japan)
  5. Image 5 — 5 NPJ B1 poster web 05 (National Parks of Japan)
  6. Image 6 — 6 NPJ B1 poster web 01 (National Parks of Japan)
  7. Image 7 — 7 NP 4 (National Parks of Japan)
  8. Image 8 — 8 NPJ B1 poster web 16 (National Parks of Japan)
  9. Image 9 — 9 SDIM5205 レタッチ済み (National Parks of Japan)
  10. Image 10 — 10 NPJ B1 poster web 22 (National Parks of Japan)

    Yoshiaki Irobe, Japan (2016)

    Yoshiaki Irobe is a designer and art director who leads the Irobe Design Institute, and a member of the board director of the Nippon Design Center Inc. He designs across...

    Read full biography
    /gifs/1_logo_h_30fps_prores4444.gif
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/2_2-logs_rgb.jpg
    /gifs/3_font.gif
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/4_NPJ_B1-poster_web-06_hero.jpg
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/5_NPJ_B1-poster_web-05.jpg
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/6_NPJ_B1-poster_web-01.jpg
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/7_NP_4.jpg
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/8_NPJ_B1-poster_web-16.jpg
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/9_SDIM5205_レタッチ済み.jpg
    https://a-g-i.s3.eu-west-3.amazonaws.com/yoshiakiirobe/_1600xAUTO_crop_center-center_75_none/10_NPJ_B1-poster_web-22.jpg
    1/10
    • National Parks of Japan, 2017

      10 items, Identity

    • Close

    The logo depicts the sun rising over the horizon. The gradational vivid colors represent mist-shrouded scenery typical of Japan. The use of geometric figures to abstract the sunrise effectively conveys the essential quality of national parks as “a space that encompasses rich diversity.”

    • Client:

    • Ministry of the Environment Government of Japan
    • Sector:

    • Countries:

    • Disciplines:

    • Details:

    • Information design
    • Layout
    • Lettering
    • Logo
    • Poster
    • Print
    • Typeface
    • Typography

    Yoshiaki Irobe is a designer and art director who leads the Irobe Design Institute, and a member of the board director of the Nippon Design Center Inc. He designs across a broad spectrum, applying his graphic design techniques with his editorial perspective, from two- and three-dimensional graphics to spatial design. His major works include visual identity (VI) and signage planning for the Ichihara Lakeside Museum and the Tenri Station Plaza CoFuFun, branding for Osaka Metro, and design direction for the Naka-Boso International Art Festival (Ichihara Art x Mix).
    He has won numerous design awards both in Japan and abroad, including awards from the Tokyo Art Directors Club (ADC), Japan Graphic Designers Association (JAGDA), Japan Sign Design Association (SDA), One Show Design, and British Design and Art Direction (D&AD). Also, he is a member of the Alliance Graphique Internationale (AGI), ADC and JAGDA. He completed the Master’s program at the Tokyo University of the Arts in 2003 now he is a part-time lecturer at the Tokyo University of the Arts.

    Agencies

    plus