LA VANGUARDIA

Marta Cerdà Alimbau

Magazine is a weekly paper-magazine supplement to the Sunday edition of LaVanguardia. When I was asked to design the new year’s issue cover dedicated to the new trends in 2023 it instantly came to mind the feared and infamous AI, as the debate about its place in art and design continues to rage. To answer the ask, I designed the cover and drop cap openers with the assistance of AI.

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    Marta Cerdà Alimbau, Spain (2023)

    Marta Cerdà Alimbau brings functional beauty and emotion to Design, translating each project into an effective design that is unique. Her main body of work is focused on the boundaries...

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    • LA VANGUARDIA, 2023

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    Magazine is a weekly paper-magazine supplement to the Sunday edition of LaVanguardia. When I was asked to design the new year’s issue cover dedicated to the new trends in 2023 it instantly came to mind the feared and infamous AI, as the debate about its place in art and design continues to rage. To answer the ask, I designed the cover and drop cap openers with the assistance of AI.

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    • Magazine
    • Typography
    Marta Cerdà Alimbau, Spain (2023)

    Marta Cerdà Alimbau brings functional beauty and emotion to Design, translating each project into an effective design that is unique. Her main body of work is focused on the boundaries between typography and illustration. While Marta’s style is strongly eclectic, she believes that the separation of these two disciplines into specialized activities is a limitation. Since 2008, she has worked on global projects which call for Art Direction, Design, Illustration and Custom Typography for Arts, Culture and Advertising Clients abroad.

    Publications

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    Type to Image

    (2022)

    • Marta Cerdà Alimbau

    Counter-Print books

    Type to Image by Marta Cerdà Alimbau explores how the celebrated designer blurs the boundaries between typography and illustration. Type to Image is the result of a designer unconstrained by which visual medium to explore. It is a book that celebrates creative freedom and the breadth of what can be achieved within the field of graphic design, typography and illustration.

    Exhibitions

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    Wanderlust

    2019

    La Panera, Lleida

    Studiostore, Barcelona

    Centre d’Art Contemporàni La Sala, Vilanova i la Geltrú

    Education

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    Gastprofessur

    • Undergraduate

    2016 – 2017

    • HKB Saar (Germany)

    Teacher

    • Postgraduate

    2016 – 2019

    • Elisava (Spain)

    Lectures

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    Ode to Useless Things

    (2012)

    • Cooper Hewitt National Design Museum, USA

    Not a Type Designer

    (2016)

    • Typographics, USA

    Type to Image

    (2024)

    • Type Paris, FRANCE

    Agencies

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    Awards

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    • 2021

    Certificate of Typographic Excellence, TDC
    • 2016

    Certificate of Typographic Excellence, TDC
    • 2015

    Certificate of Typographic Excellence, TDC
    • 2016

    The Society of Publication Designers
    • 2008

    Young Guns

    Other Professional Activities

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    • TDC Board Member

      2022 – 2024

    • ADC Committee Member

      2014 – 2015