Erik Adigard, France (2009)
Erik Adigard is, with Patricia McShane, a partner in M-A-D, an interdisciplinary studio combining brand positioning, interaction design, visual communication, video, media installations and environmental design. M-A-D’s routinely works on...Read full biography
2 items, Web
2 items, Web
A major web publishing experiment intended as a multimedia expression of our Wired magazine visual essays. As such, it appeared as a series of websites that included streaming content such as news, factoids and images. This research led to the creation of a few innovative web channels and it was included in major museum exhibits.
Erik Adigard is, with Patricia McShane, a partner in M-A-D, an interdisciplinary studio combining brand positioning, interaction design, visual communication, video, media installations and environmental design. M-A-D’s routinely works on the relationships between technology and socio-cultural concerns.
Notable works are visual essays and websites for Wired, the short documentary Webdreamer exploring the decay of digital culture, the book Architecture Must Burn and the branding of IBM software. Recent projects include the Spontaneous Interventions exhibits, a 400m-tall animation for the ICC tower in Hong Kong, and the design of Expanded Field, an exploration of the convergence between architecture and art practices. Other commissions include installations for biennales in Paris, Lisbon, St Etienne and Venice.
Adigard teaches communication design at the California College of the Arts. He works between M-A-D’s main office in the SF Bay Area and his studio in Montpellier, France.
2011 – today
- California College of the Arts (USA)
Adjunct professor of communication design, time-based media and image experimentation. Other academic projects include workshops in the US and Europe since 2000
Other Professional Activities
Academic reviews, advising and juries in US and Europe (graphic design and architecture programs)
1996 – present
Advisory boards of Adobe Design Achievement Awards
2006 – 2011