4th Guangzhong Mangba Art Festival

Zhao Liu

Given the characteristic dialect of Guanzhong area, we decide to make full use of the sound and apply “speaking” as the core of the visual concept, indicating “calling on friends”. We collect and record the voices of local villagers to make the Guanzhong accent is integrated into the entire visual system. And the text information is also presented with a crude glyph design and unique layout.

Images of 4th Guangzhong Mangba Art Festival

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    Zhao Liu, China (2019)

    Liu Zhao received the New York Type Directors Club Ascenders Award 2018, which recognizes designers who are 35 years of age and under for their remarkable achievement in design and...

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    • 4th Guangzhong Mangba Art Festival, 2022

      9 items, Exhibition

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    Given the characteristic dialect of Guanzhong area, we decide to make full use of the sound and apply “speaking” as the core of the visual concept, indicating “calling on friends”. We collect and record the voices of local villagers to make the Guanzhong accent is integrated into the entire visual system. And the text information is also presented with a crude glyph design and unique layout.

    • Client:

    • Guanzhong Mangba Arts Festival
    • Countries:

    • Disciplines:

    • Details:

    • Typography
    Zhao Liu, China (2019)

    Liu Zhao received the New York Type Directors Club Ascenders Award 2018, which recognizes designers who are 35 years of age and under for their remarkable achievement in design and typography. His works have won several international design awards.

    Skilled in combining new and traditional medium, Liu Zhao breaks the traditional boundaries of graphic design and provides it with more possibilities. He's good at thinking locally with an international vision. He keeps an exploring spirit and puts it into practice, renewing understanding to graphic design, which offers him an ampler room for development in the booming yet fiercely competitive cultural market.

    Lectures

    plus

    Concept & Mudium

    (2019)

    • What about: Future of brands, Ukraine (online conference)
    • Design Diplomacy, Singapore (online conference)
    • Asia Design Management Forum & Ideal Life Fair, Hangzhou
    • HKDA Global Design Awards 2018 Winners Seminar, Hongkong
    • Towards Florence Biennale China Design select Forum, Ningbo
    • China Academy of Art, Hangzhou
    • Guangdong Museum of Art, Guangzhou
    • Sichuan Academy of Fine Arts, Chongqing
    • GDC SHOW in Xi'an, Xi'an
    • OCT Art and Design Gallery, Shenzhen
    • Guangzhou Art College, Guangzhou
    • GDC Show in Guilin, Guilin
    • Design Twin-Cities, Shenzhen
    • ,

    Designed Media

    (2018)

    • GDC Show in Qinghuangdao, China

    Agencies

    plus

    Awards

    plus
    • 2023

    D&AD Graphite Pencil Award (Branding)
    • 2023

    D&AD Graphite Pencil Award (Graphic Design)
    • 2023

    ONE SHOW Design Bronze Award
    • 2021

    Tokyo TDC Prize
    • 2021

    Graphic Design in China Gold Award
    • 2021

    New York Art Director Club Bronze Award
    • 2021

    Graphic Design in China two Silver Awards
    • 2021

    Graphic Design in China four Bronze Awards
    • 2020

    D&AD Graphite Pencil Award
    • 2020

    Design for Asia Awards 1 Silver Award, 1 Bronze Award
    • 2020

    99th New York Art Director Club Two Merit Awards
    • 2020

    One Show Design Merit Award
    • 2019

    Graphic Design in China Gold Award
    • 2019

    Graphic Design in China Silver Award
    • 2019

    Graphic Design in China Four Merit Awards
    • 2022/2020/2019/2018/2017/2015

    Tokyo TDC Annual Awards
    • 2019

    ONE SHOW Design Merit Award
    • 2018

    ONE SHOW Design Merit Award
    • 2018

    HKDA Awards One Gold Award
    • 2018

    HKDA Awards One Gold Award Three Bronze Awards
    • 2018

    HKDA Awards One Gold Award Three Excellence Awards
    • 2018

    New York Type Director Club Ascenders
    • 2018

    Design for Asia Awards Merit Award
    • 2018

    97th New York Art Director Club Merit Award
    • 2017

    Graphic Design in China Gold Award
    • 2017

    Graphic Design in China Jury Award
    • 2017

    Graphic Design in China Nine Merit Awards
    • 2016

    95th New York Art Director Club Merit Award

    Other Professional Activities

    plus
    • D&AD Branding JURY

      2024 – 2024

    • Macau Design Award JURY

      2023 – 2023

    • KTK Design Award Design JURY

      2023 – 2023

    • ONE SHOW Design JURY

      2022 – 2022

    • New York TDC Ascenders Jury

      2022 – 2022

    • Award 360 Design JURY

      2022 – 2022

    • Top Award Design JURY

      2022 – 2022

    • ONE SHOW Asia Design JURY

      2022 – 2022

    • Asia-Pacific Design Yearbook JURY

      2021 – 2022

    • China International Poster Biennale JURY

      2021 – 2021