Wei Hong, China (2015)
Hong Wei lives in the city of Zhongshan. He is the member of Japan Typography Association. He founded Day Day Up Design Consultants in 2002. Engaging in branding, packaging design, book...Read full biography
Shine logo, 2016
Shine logo, 2016
These are advertisement posters made for the clothing brand ‘Shine’. ‘Shine’ is a brand that uses traditional tailoring technique to make cotton and linen garment. With the method of freehand rendering, the posters reproduce the texture of apparel and the beauty of handicraft, so as to convey an attitude of maintaining a nature and authentic lifestyle.
- Shine Clothing co., LTD
Hong Wei lives in the city of Zhongshan. He is the member of Japan Typography Association. He founded Day Day Up Design Consultants in 2002. Engaging in branding, packaging design, book design and commercial space design. All these years he attempts to explore design within Chinese context from a humanistic perspective. Hong Wei has won over 200 design awards at home and abroad, and has participated in several major design projects. His major works include ‘Hun’ Design, A gift from Hong Wei, Enchantment of Handwriting, These are The Beauty of Books in China. His works were currently exhibited Red Dot Award Communication Design, Communication Arts, New York TDC, Silver Pencil of One Show, Tokyo Type Directors Club, And 3 Best Work, 71 Nomination Awards of Japan Typography Association.Some of his works are now collected by Guan Shanyue Art Museum, Hong Kong Heritage Museum and Museum für Kunst und Gewerbe Hamburg.
A gift from Hong Wei
Enchantment of Handwriting